This is Part Three of a long ‘perfect storm’ trip. Originally it was just a trip to the big European radio convention to speak. Then research and strategic meetings were scheduled days before and after. And then another big research meeting in Mexico. So this trip is almost three weeks long. It starts in Spain and then moves to Paris, Milan, Slovenia, back to Paris, and on to Mexico.
After my big speech at Radio Days in Milan, I was approached by three radio station owners to talk about consulting for them. A very nice couple from Addis Ababa, Ethiopia explained that they bought two stations just a couple of years ago and they needed help attracting more listeners to their stations as Ethiopians start to listen online. A nice lady from Grenada (in the Caribbean, and if I’m not mistaken, America’s only decisive military victory since World War II) needs help with a morning show, and Leo Oblak asked to talk to me about his stations in Slovenia. Turns out Ljubljana, the capitol, is just 99 miles from Venice. It’s a lot closer to current clients than Ethiopia. So, why not. He sent a car…
Slovenia is a tiny country, the first former Yugoslav state to break away. It’s now in the EU, the Eurozone, and Nato. These stations started as pirate stations during Yugoslavia and became legit as Slovenia became its own country. I will be working with the two morning shows pictured above.
When I was in Slovenia, there was a partial solar eclipse visible in Europe but during the middle of the night in North America. That was a fun break in the day’s visit, and only the second time in my life I’ve seen one!