Open Segment…

KURV 01 4 mins to first topic

-Start IMMEDIATELY with one topic.

-Get to your point in that first topic in the first minute (Davis’ good start comes about 5 minutes in…)

-Note all the places someone could tune out before you get to the good stuff.  The idea is to cut all those out.

:30 Segment open…

KURV 2 TMI good questions

-Roxanne needs to know the facts better

-A little less information

-Really good questions, once you’re in…those need to come immediately

-Start Guest as part of topic, not as guest