RR

RR October 8, 2014

 

What’s working…

Dina, Oscar,  Miriam chemistry is great.

Pedro Mesquita’s final story about ping pong and making it all about Dina and Oscar was perfect.

The segments are shorter and we are closer to the music, which is very important.

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What needs some attention…

The chemistry is great but often the energy in the segments is a little low.  It does NOT have to match the music.

When presenting Renato and Miriam, it should always be content first and then names.  Never benchmark name alone.

Miriam’s segment should be introduced by the question, then that she is out finding answers.

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Recommendations…

Keep it up with Pedro, and Sergio when he is there.  Real difference in the news/dj interaction.

Keep the segments even shorter…Miriam’s segments were 2 minutes long (before we even knew what the question is) and 4 minutes long when she is on the street.

Announce what question is being asked, then announce that Miriam is out there asking it and getting crazy answers.  Same with Renato

We need a “right” answer to Miriam’s question because we’re an information station.  Either an expert answer at the end (like a convenience store owner, in this case) or Dina and Oscar should say.

Audio Examples…

Presenting Miriam first, not the question first…

RR_MoShow_07-08h TALK 03 Traffic + Weather + Presenting MIRIAM today’s VoxPop

 

Miriam segment.  Great sound on the street but a little long and without the right information…

RR_MoShow_07-08h TALK 04 MIRIAM’s VoxPop

 

Video examples of asking funny questions on the street…