What’s working…

The  chicks are getting right into the topic almost immediately almost always. It sounds great, and leaves a lot less room to tune out for someone who is not yet familiar with them or their style.

They have great insight…always have…but they are starting to get to it sooner in many of their segments.

They have a better balance of politics, news of the day, and pop culture.  This is going to help make them appeal to a younger and less angry-white-guy listener!

What needs some attention…

It would help them a lot to get to their main insight even earlier, and then spend time discussing/having fun with it.

They don’t giggle as much but they repeat each other more. This makes it sound like they’re just talking to each other and we’re listening in, rather than two of them talking to us side by side.  The conversation should always move forward.

In interviews, they would have more control and get better answers if they asked more prepared and closed questions, where they lead the guest half way to the answer.  For example when interviewing Carly Fiorina they said “ok tell us about getting fired from HP” and she went into talking points and wasted 2 minutes of a 10 minute interview.  A better question would have been “you got fired from HP.  You’ve said it was a boardroom brawl.  Then what did you do?”

Audio examples…

Great point about Christians/Catholics vs Muslims when it comes to free speech (and a soft example of repeating each other)…

WIBC COTR 01 good point about free speech

 

Having fun with Huckabee…throwing him under the bus but COTR style, not mean…

COTR-04-Huckabee-2

 

Pop culture but keeping it relevant.  Emoji of color…

COTR-06-Microsoft-Emojis-2

 

Carly Fiorina…

COTR -01 Carli Fiorina Tues 5:5