Good transitions from story to story. Greg leading more.
Good topic mix: from Paris to Syria to local, and back.
1) Make each topic more of an event, like it’s a lead thing. There’s a lot of “uh, let’s see, something else going on.”
2) Intro guests by topic, not guests. Even (especially) when it’s charity and public service. Less “David van Wild is here to talk about…” and more “Black Friday is such a weird thing…you feel do materialistic but how can you not want the 8 foot plasma Tv for fifty bucks…we figured it out…” Always about content, and you always in control of that content.
3) Reset during longer topic segments and interviews. Three seconds.